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The launch recorded the first foreign
customer transactions by a Korean domestic OTA
SEOUL, KOREA – 
announced the launch of the company’s global site, allowing foreign
transactions. Tripbtoz, a domestic OTA (Online Travel Agency) providing 870,000
accommodations worldwide, has now introduced its services to customers
worldwide.
$30,000 were recorded in the first month of the launch, which was the first
ever among domestic OTAs targeting self-guided tourists. A majority of foreign
customers had utilized foreign-based OTAs when traveling to Korea. Tripbtoz now
anticipates playing a leading role in the vitalization of domestic inbound
trips through its global site launch.
Tripbtoz is a platform integrating
community and commerce functions, and has introduced the Web3 Traveling
Ecosystem for the first time in the world. Tripbtoz created a user-generated
short-form video-based platform to serve a market that is gravitating towards
video content, particularly short-form videos under a minute. In 2022, the
company introduced a variety of services, such as challenges and rankings, and
created gamification elements using rewards (Trip Cash) to further drive
customer engagement.
The company’s key metrics have shown
notable growth after the COVID-19 pandemic. Tripbtoz’s transactions in the
first half of 2023 was approximately 55 billion KRW, which represents a 1,574%
post-pandemic growth. With the introduction of user-engagement functions such
as rankings, which drew positive reactions from the public, the number of subscribers
increased by 2,010% in the first half of the year. Furthermore, the number of
Monthly Active Users (MAU) increased by 3,368%, and the number of videos posted
by users increased by approximately 22 times.
Meanwhile, Tripbtoz has attended the ‘Start-Up
Korea Strategy Conference’ held at Cheongwadae (The Blue House) to discuss
collaborative venture start-up growth strategies across public and private
sectors. The conference was an event held to announce Korea’s vision for
policies surrounding start-ups, contributing to the nation’s growth into a
global start-up powerhouse, and was attended by 100 people from the government,
institutions, large companies, and start-ups.
Jung Ji-ha, CEO of Tripbtoz, remarked
that “The start of reservations for accommodation by foreign travelers is
a meaningful achievement which indicates the global competitiveness of Korean
innovative startups” and stated further that they will “continue to
update various languages such as Japanese and Chinese to become a global travel
company favored by travelers around the world.”
About Tripbtoz
Tripbtoz launched its service in June
2017 as an Online Travel Agency (OTA) based on user-generated videos. It
introduced the “T2E (Travel 2 Earn)” service to connect travel
experiences between users and allows them to travel again by offering rewards for
engagement from other users. Tripbtoz received ‘The Minister of Culture,
Sports, and Tourism Award’ at the 2020 Challenge K-Startup in November 2020 and
the ‘Prime Minister’s Commendation’ at the ’49th Tourism Day Ceremony’ in 2022.
Media contact
Brand: Tripbtoz
Contact: Media team
Email: solyil@tripbtoz.com
Website: https://www.tripbtoz.com/
SOURCE: Tripbtoz
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