Splash Beverage Group Signs Agreement with Mexcor for Full State Distribution of All Three Beverage Alcohol Brands in Texas
Fort Lauderdale, Florida, June 30, 2022 – Splash Beverage Group, Inc. (NYSE American: SBEV) (“Splash” or the “Company”), a portfolio company of leading beverage brands, today announced that it has reached agreement with Houston-based Mexcor International for the distribution of Pulpoloco, Copa di Vino and SALT Tequila brands throughout the state of Texas.
Established in 1989, Mexcor’s national sales network currently extends to 46 states, with direct distribution to Texas, Florida and California. Mexcor has grown to become the third largest alcohol distributor in Texas while servicing more than 17,000 accounts including grocery stores, liquor stores, bars and restaurants and has established a network of partnerships with over 140 regional distributors.
Robert Nistico, Splash Beverage Group’s Chairman and CEO, commented, “With almost 30 million residents, and four of the top eleven cities in America by population, Texas is a key component of any consumer growth strategy. This agreement provides Splash access to millions of consumers and retailers. Statewide coverage has always been difficult with any one distributor in Texas. Mexcor has built an outstanding operation with excellent market coverage. Our brands will now be supported by three separate warehouses across the state through a distributor that has become one of the fastest growing distributors in the United States.”
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About Splash Beverage Group, Inc.
Splash Beverage Group, an innovator in the beverage industry, owns a growing portfolio of alcoholic and non-alcoholic beverage brands including Copa di Vino wine by the glass, SALT flavored tequilas, Pulpoloco sangria, and TapouT performance hydration and recovery drink. Splash’s strategy is to rapidly develop early-stage brands already in its portfolio as well as acquire and then accelerate brands that have high visibility or are innovators in their categories. Led by a management team that has built and managed some of the top brands in the beverage industry and led sales from product launch into the billions, Splash is rapidly expanding its brand portfolio and global distribution.
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Splash Beverage Group
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