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TapouT Performance Drink Receives Authorization in ampm, a Convenience Store Chain Across 5 Western States

Fort Lauderdale, Florida, August 24 , 2022 – Splash Beverage Group, Inc. (NYSE American: SBEV) (“Splash” or the “Company”), a portfolio company of leading beverage brands, today announced that major west coast retailer ampm has authorized the sale of TapouT in all outlets across 5 western US states.

ampm, a division of BP, operates more than 1,100 outlets across California, Arizona. Washington, Nevada and Oregon.  Attached to existing ARCO stations, ampm has grown rapidly since it first opened in 1978 and is known for the quality of its food and drinks offer in addition to high quality fuels. 

Robert Nistico, Splash Beverage Group’s Chairman and CEO, commented, “In addition to the last two retail announcements this month, this authorization further enhances our footprint in the western US.  With more than 1100 outlets, this authorization is one of our largest single authorizations to date in terms of store count.  All four TapouT SKU’s will be sold once the rollout takes place in mid-September, significantly increasing visibility and accelerating revenue.  This authorization is another testament to the distribution footprint Splash has been building.  Large retailers such as ampm now understand we effectively manage large distribution networks, which gives them the confidence to put Splash products in front of their customers.”

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About Splash Beverage Group, Inc.

Splash Beverage Group, an innovator in the beverage industry, owns a growing portfolio of alcoholic and non-alcoholic beverage brands including Copa di Vino wine by the glass, SALT flavored tequilas, Pulpoloco sangria, and TapouT performance hydration and recovery drink. Splash’s strategy is to rapidly develop early-stage brands already in its portfolio as well as acquire and then accelerate brands that have high visibility or are innovators in their categories. Led by a management team that has built and managed some of the top brands in the beverage industry and led sales from product launch into the billions, Splash is rapidly expanding its brand portfolio and global distribution. 

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Forward-Looking Statement

This press release includes “forward-looking statements” within the meaning of U.S. federal securities laws. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue” and similar expressions are intended to identify such forward-looking statements. These forward-looking statements involve significant risks and uncertainties that could cause the actual results to differ materially from the expected results and, consequently, you should not rely on these forward-looking statements as predictions of future events. These forward-looking statements and factors that may cause such differences include, without limitation, the risks disclosed in the Company’s Annual Report on Form 10-K filed with the SEC on March 8, 2021, and in the Company’s other filings with the SEC. Readers are cautioned not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Except as required by law, the Company disclaims any obligation to update or publicly announce any revisions to any of the forward-looking statements contained in this press release.

Contact Information:

Splash Beverage Group

Info@SplashBeverageGroup.com

954-745-5815

Investor Information:

TraDigital IR

John McNamara

Email: john@tradigitalir.com Phone: (917) 658-2602

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